Tonight, I was lucky enough to be part of a great panel on crowdsourcing hosted by BU Entrepreneurs and UltraLightStartups. Eric and Alex (respectively) did a phenomenal job bringing a 150+person crowd to the BU management center to attend the event, and we covered the gamut.
Here was the panel.
- Doron Reuveni, CEO & Co-Founder of uTest [Crowdsourced Software/Application Testing]
- yours truly
- Jay Batson, Co-Founder of Acquia [Open Source Drupal]
- Peter LaMotte, Director of Marketing for GeniusRocket [Crowdsourced marketing and advertising collateral]
Know you crowd and know your customer.
Remember that the crowd is a stakeholder as much as you client.
Pay cash or Pay in street cred, but pay the ones who care and especially those who care and are good.
Manage content with respect.
Community is WAY more than an internet group. It is all around us.
I am still reeling from all the learning, but all that I have already internalized is already going into action tomorrow. I feel on the cusp of a revolution even after 2 years.
(Peter, Doron, Me, and Jay)